Motrin faces a backlash from Moms

(cross posted from mibazaar.com)

Motrin came out with a ad targeting babywearing moms with something like "We feel your pain". This did not go well with Moms. Makes you wonder who they consulted before coming up with this ad.

Moms are angry with MOTRIN and they have taken to Twitter and YouTube to express their displeasure. Result: As of this writing Motrin's website was down. They might be taking their ad down.

I quickly put together a page which shows "Mom/Motrin Chatter" on Twitter. In addition I pull in videos related to "Motrin Moms" from YouTube. All this is shown on Google Maps.

Now Motrin is "Feeling the Pain"